My initial thoughts when given the brief for this project were to do something I'm really interested in. I'd say my personal practice is editorial, layout and print work based, so I wanted to do something along those lines.
I found it hard to find inspiration at first so I thought I'd use my current obsessions of Peaky Blinders and old style black work tattoos as a possible basis for context.
I also have been really into vintage style layouts and fonts so I wanted to use that too.
I researched further into each area as my project progressed.